Instagram is a great place to market your class or event. While Bookwhen doesn't currently offer a direct integration, we've put together a few tips on driving traffic from your Instagram page to your Bookwhen schedule.
This guide covers:
Adding your public page to your Instagram bio
The Instagram bio is the only place where anyone can share a clickable link, including private personal accounts. Bear in mind that Instagram only allows one clickable link! This link will always sit at the top of your profile, is easily visible to the public, and is the most common method our customers use to market their Bookwhen page on Instagram.
Most people copy and paste their Bookwhen public page link into the website field in their Instagram account.
After entering it into the website field, it will appear like this on your Instagram profile.
Using a link service to market several links
The 3rd party app, Linktree, helps to get around the “one link” rule on Instagram and is very popular! This app is handy if you have a few links like a blog post, your Bookwhen page, product page, etc. We would recommend using Linktree as it allows customers to click onto a generated custom link and view up to 5 pre-selected links. You can also brand the Linktree profile link with your own Instagram handle, even on the free version.
For those of you who have larger businesses, you can use a tool such as Have2Have.it allows your bookers to visit your Bookwhen page or visit other business areas such as your blog page from a clickable feed. You could also check out Later to go that extra step and link Instagram posts and articles and drive more traffic from your Instagram account to your Bookwhen page.
Call to action on images
You may consider asking your followers to click your Bookwhen public page link when posting a photo. For example, Canva has asked its followers to click the link in their bio to enter a competition. In your case, clicking the link in your Instagram bio would take your customers straight to your Bookwhen page.