This article covers:
Research other content providers who provide a similar event online (via YouTube, Vimeo etc.) and look for inspiration.
Pick the live streaming software you will use to deliver your event (e.g. Zoom, Jitsi, or something else).
Decide which hardware you will use (camera, microphone, device, light sources).
Test and familiarise yourself with your hardware, ensuring you know how everything works and is compatible with your software choice.
Decide on the format and run time of each of your events.
Decide on a location from which to film your live stream - consider camera position and ensure that the area you will film in is free from distractions.
Test the lighting of your environment (if possible, at the same time of day as your event will take place).
Create an event listing explaining the format of your event and including links to stream/call information and any location/equipment/technological requirements for attendees.
Notify previous attendees of any changes in insurance coverage from face-to-face events.
Open your events for booking and online payment via a public booking page.
Plan a loose script and structure for your first event, including any music you will use.
Secure music rights (if required).
Practice, practice, practice! Including a run-through of at least one event using all equipment and software.
If you live with others, let them know you are about to run an event and minimise interruptions as much as possible.
Switch any devices in the room to aeroplane mode - ensure that wifi is turned on for any devices used to broadcast!
Ensure that you are correctly framed in-camera shot, in focus, and that the device you use to film is in a secure and level position (and in landscape orientation).
Remember to start the record if you plan to record the event for resale or review purposes.
Log onto your call/stream in plenty of time for your event.
After greetings and introductions, ask all participants to put themselves on mute when not contributing to the event (this is unnecessary when using genuine streaming services such as YouTube or Facebook live).
(Optional) - ask your attendees for feedback or direct them to a place where they can provide it.
(Optional) - allow your attendees to talk and socialise. Planning this after the event will mean you know exactly how much extra time is available to do so (if you are recording the event, remember to turn off the recording at this point).
Gather as much feedback as possible by following up through social media or email follow-ups.
Review any issues or stumbling blocks and think about avoiding them next time.
Start planning for your next event!
✨ If you have any questions, please get in touch with the support team via live chat or email.