✨ Please note: Customer Groups are only available on the Standard plan or above.

This article covers:

Creating a Customer Group
Creating exclusive tickets
- Adding exclusive tickets to your entry
Creating restricted additional tickets

💡 Important: Customers with passes cannot book exclusive tickets using their pass.

Creating a Customer Group

You may want to offer priority bookings to a specific group for different reasons, such as:

Ensuring attendance for returning regulars
Prioritising those who have committed and developed their skills
Allowing new attendees to join while rewarding loyal participants

Using a Customer group to restrict ticket availability to the general public is a great way to offer priority bookings. Only those in the group can purchase the exclusive ticket assigned to them and attend the event.

To create a Customer group:

Select Packages & Discounts, then Customer groups from the left-hand menu on your account.
Select Create a new group:
Name the group under Group name and add a description of the group under Group description:
Once added, select Create to create the group.
Select Actions under Customers:
Then Add customers:
Add the email addresses in the Customer emails field, then select Add customers:
Once you've added your customers, they will appear within the group under Customers:
Once you've created your customer group and added all relevant members, you can then create the 'offer'.

Creating exclusive tickets

An exclusive ticket is part of your Customer group 'offer'. Once you've assigned a customer to the group, you can customise their offer.

To do this:

Select Add offer within the customer group:
Select Create in the bottom right-hand corner of the pop-up:
Add restrictions to the ticket (such as who can use the offer and the number of uses).
Select where the offer applies, for example, the schedule page of the entry and which tickets the group can purchase the exclusive tickets from.
Select Update:

Adding exclusive tickets to your entry

To add exclusive tickets to your entry:

Open your Scheduling page.
Select the entry from your schedule list, then Edit entry to open the entry settings:
Or you can create a new entry by selecting Create entry:
Select the Tickets & Costs tab.
Select Create ticket from the bottom of the ticket setup:
Add the ticket Name, the Description, the Pricing and the Number of tickets available.
Select the Exclusive ticket box and select the relevant group it applies to:
Select Save ticket, then Save or Save & Exit to save the entry.

Adding restrictions to the ticket

It's a good idea to 'close' the exclusive ticket to avoid confusion when opening bookings to the general public. This ensures that the system prioritises the exclusive ticket over the general one when booked simultaneously.

To do this:

Select the Restrict when this ticket will be available setting and add the number of days under When will the ticket close? and Relative to start.

For example, "2":

Ticket capacities

You can adjust ticket capacities to balance priority and regular bookings.

For example, if your event has 10 spaces, you could initially offer 5 exclusive tickets and release the remaining 5 standard tickets later.

You can schedule standard tickets to open on a set date, but the system won't automatically release them when exclusive tickets sell out.

Creating restricted additional tickets

You can restrict other tickets on the entry to ensure the priority group can access the first available ticket.

To do this:

Open your Scheduling page.
Select the entry from your schedule list, then Edit entry to open the entry settings:
Select the Tickets & Costs tab of your entry, then the pencil and paper 📝 icon next to the ticket to open the settings.
Add any further ticket details, tick the Restrict when this ticket will be available checkbox and add a day range within the When will the ticket become available? field:
For example, "2". It's a good idea to set the number as the same number you used in the exclusive ticket ticket closure restrictions:
Select Update ticket to save the ticket settings, then Save or Save & Exit to save the entry.